A cardboard shipping box from the NV webshop. Familiar and mundane, until you look closer.
Come along in & outside the box, into a daydream where the line between reality and imagination slowly begins to blur.
Inside unfolds a limited edition release and a world where imagination takes over. The universe of AW26, built from cardboard, hand-drawn landscapes and a touch of wonder.
DREAMS FOR SALE
At the heart of the collection is Dreams for Sale: a playful nod to uninhibited imagination. Childlike forest scenes and naïve illustrations bring to life a world where dreams still feel like second nature. AW26 carries an unapologetic belief in the power of imagination, making room for softness, optimism and wonder. For the child within that never stops dreaming.
WRITTEN IN WOOL
That story takes on a tangible form in the knitwear. Graphic pieces in bold hues visibly carry the collection’s signature. A hand-drawn forest, bright blue skies and DREAM slogans encourage you to dream out loud.
“Proudly knitted in Belgium” by an iconic knitwear specialist who is also a longstanding partner of, among others, Dries Van Noten and Walter Van Beirendonck.
DREAM DAILY
To mark the launch of our In + Out of the Box Campaign, we printed a limited-edition newspaper of just 3,000 copies. Pick up your copy at one of our brand stores from 10/9, and you could win a great prize!
Photography - Luc Gommers
Assistant & Videography - Brian Van Es
Lighting Tech - Tim Coppens
Creative direction & Scenography - Felix Bevernage
Make-up & Hair - Jannes Van De Velde
Models - Leonie Van Deynze & John De Keijzer
Styling - Lie Antonissen
Designer & General styling - Nathalie Vleeschouwer